Rules & Information

The AIPP Australian Video Producer Awards 2021

The AIPP AVPA 2021 Rules are presented in the tabs below. Each tab can be expanded to view content relevant to your entries.

Please read the rules very carefully before entering. If you have any concerns about the rules or interpretations of any rules, please contact awards@aipp.com.au as soon as possible.

Welcome! Start Here

WELCOME

Welcome to AVPA - the Australian Video Producer Awards! We are delighted to invite you to participate in Australia’s prestigious video production competition, a competition that celebrates the art of video and our community of video producers.

After a two-year, Covid-induced hiatus, we are thrilled to welcome back live judging by some of Australia’s premier professional video producers. All our judges have been judging AVPA and other world-renowned video production competitions for years. Listening to them explore the art of video is a wonderful educational experience.

HOW CAN I PARTICIPATE?

ENTER!
This year, AVPA is open to all. If you can craft an amazing video, you are welcome to enter. Who Can Enter? and Entry Fees have further information. 

WATCH LIVE JUDGING!
Online comps are great but there’s nothing like the thrill of live judging. We will livestream the video judging* during APPA, exact date will be announced in due course. Live judging will take place in conjunction with APPA from Friday 4th March to Monday 7th March 2022. *Only the 2 minute cutdown clip of every entry submitted will be 'live judged'.  

Who Can Enter? & Entry Fees

WHO CAN ENTER?

The awards are open to all Australian and Overseas video producers. Overseas and Student video producers are not eligible for overall category awards but can earn Bronze, Silver and Gold awards.

An entry may be submitted with more than a single video producer’s name, such as in the case of a co-producer, associate or executive producer. Other team members whose primary roles are editors, cinematographers and other production staff should not be included.

MEMBER ENTRY FEES

Applies to all financial members of the AIPP (APP, APVP, General or Student members).

AIPP Members (APP, APVP, General) can enter up to 12 videos in total. A maximum of 4 videos per category, (including subcategories) can be entered.

Cost per AIPP Member video entry: $80 per video

AIPP Student Members can enter up to 6 videos in total. A maximum of 3 videos per category, (including subcategories) can be entered.

Cost per Student Member video entry: $44 per video

NON-MEMBER ENTRY FEES

Can enter up to 12 videos in total. A maximum of 4 videos per category, (including subcategories) can be entered.

Cost per video entry: $130 per video

Overseas video producers are not eligible for overall category awards but can earn Bronze, Silver and Gold awards.

Essential Dates & Venue Info

ESSENTIAL DATES

  • The competition opens on Wednesday 15th September 2021 at 9am AEST. Entries can be submitted from this date. 
  • Entries close online: Monday 7th February 2022, 5pm AEST
    (NO EXTENSIONS GRANTED)
  • Live Judging of all videos: Friday 4th March to Monday 7th March 2022 (exact times and date TBC)
  • APPA/AVPA Presentation Night: National Winners Announced
    Tuesday 8th March 2022.
    Spice Market, Beany Lane off Russell Street, Melbourne
    Tickets: $100 per person, inclusive of a three hour drinks package and substantial finger food. Drinks available at bar prices upon conclusion of package.

Please note that the traditional AIPP Gala Dinner, where APPA, AVPA winners and AIPP Honours recipients are usually announced, has had a format change this year. APPA and AVPA winners will be announced at APPA/AVPA Presentation Night. AIPP Honours will be presented at a new AIPP Gala Exhibition. All those interested in the art of photography are invited to attend, with details and ticket sales open to the general public later this year.

JUDGING VENUE

Due to current Covid restrictions, the live video judging* is a closed event, which will be live streamed to members and the general public. Anyone interested in and passionate about the art of video production is encouraged to tune in. Details will be posted closer to the time.

Live-judging will be held in Melbourne at Sun Studios from Friday 4th March to Monday 7th March alongside the AIPP APPA Photographic Awards.

*Only the 2 minute cutdown film from each entry will be viewed during the live judging.

How to Enter: Step-by-Step Guide

PLEASE READ THE INSTRUCTIONS CAREFULLY

All entrants must provide the following items per entry;

  • Original video for judging
  • Two-minute cut down version for final day judging
  • One HD video still

Please note NO branding or company logos of entrants are to be visible in the entry.

ENCODING AND RESOLUTION SPECIFICATIONS

File: MP4

Video Format: H264

Min Bitrate:10,000Kbs

Frame Rate: 25 FPS

Minimum Resolution: Full HD 1920 x 1080

Audio: Stereo 256 kbps / 48.000 kHz

Aspect Ratio: 16:9 or Cinematic Widescreen

For all submissions produced in other aspect ratios please conform your file to 16:9 or Cinematic Widescreen adding black letterbox or pillarboxing

ENTRY PROCESS

Step 1

  1. Enter online at aippawards.com and follow the prompts by Monday 7th February 2022, 5.00pm Non-Members should ignore references to the photo awards and images as this system is also used for photography awards.
  2. Upload your HD video still images during this online process. Fill in all the questions per entry during the online process. These HD video stills MUST be a jpeg, that is 3000 pixels on the longest side, 300dpi.
  1. When uploading an image as per specifications, an error message will state that you are missing metadata. Please add the name of your video in the Additional Notes field.
  1. After payment has been processed, click on the labels and use the Entry ID number as the file names for the entry videos. This determines your unique video entry number so prejudging can take place.

Dropbox will be used to collect all the entries. Dropbox Request link.

If you have Dropbox, you can upload your folder from your there. If you do not have Dropbox, you can upload your entries directly to the Dropbox Request link.

If you are unsure how to share a folder, the instructions are found here,

https://help.dropbox.com/files-folders/share/received-file-request#send-files

Please ensure all your files are correctly labelled. You will need to submit three files per entry by 5pm Monday 7th February 2022:

  1. Your ORIGINAL video that will be pre-watched by the judges. This will contain the LETTER O, followed by your entry number: eg. O-216546
  2. Your two-minute version (per entry) that will be screened on the day of judging. Please note the judges do not score this version, which is only for screening on judging day. This submission will contain the LETTER J, followed by your entry number: eg. J-216546
  3. One video still upscaled to 3000 pixels on the longest side @ 300dpi. Please label this with your STATE, YEAR, SURNAME, FIRST NAME INITIAL, ENTRY NUMBER: EG g. “QLD2021-SmithJ-216546.jpg”.

FILE NAMING

VIDEO STILL - The files must be named in the sequence state, the year, your surname and first name initial and entry number.

E.g. “StateYear-LastNameFirstInitial-EntryNumber.jpg”, e.g. “QLD2021-SmithJ-216546.jpg”.

ORIGINAL VIDEO – Once you have uploaded the video still in the online process look at the Entry ID (on the labels page) and name the file.

O-entryID e.g. O-216546

TWO-MINUTE VIDEO – Once you have uploaded the video still in the online process look at the Entry ID (on the labels page) and name the file J-entryID e.g. J-216546

Assessment Criteria

ASSESSMENT CRITERIA

Impact

  • Demonstration of imaginative and creative video production techniques.
  • Skilled use of mood, style and artistic interpretation.
  • Does the work communicate the message in a clear and succinct way?
  • Connection with the audience: does the story/video have a compelling message and easily hold the audience attention from beginning to end?
  • Effective establishment and development of characters.
  • Does the work break new ground and to what degree?

Audio

  • Skilful audio balance: music, dialogue and/or voiceover are mixed well and do not overpower each other.
  • Where dialogue is used, is it of high quality?
  • Where sound effects are used to enhance the actions and movements, is this achieved without distracting the user from the main message?
  • Effective use of music.

Camera Techniques

NB – this criterion is relevant to videos using live footage.

  • Effective camera work, using dynamic shots and angles to provide impact.

  • Variety of establishing/long/close-up shots have been used to establish settings and character relationships.

  • Effective use of exposure is applied to establish mood.

  • Creative use of lighting in both natural and artificial situations.

  • Variety of footage used in live action sequences, e.g. B-Roll, cutaways and insert shots.

  • Skilful use of camera techniques, e.g. stabilisers, handheld, pans and tilts.

Post Production

NB – this criterion is relevant to videos using live footage.

  • Dynamic dialogue and visual choices have been made to engage the audience.
  • Music, ambient, dialogue and/or voiceover are mixed well and do not overpower each other. Music is added when needed to create a balanced piece.
  • Effective and creative colour grading used to establish a mood or theme.
  • Colour grading that sets a mood or used creatively.
  • Varied, well-sequenced shots used to enhance the storytelling.

ANIMATION GUIDELINES - SUPPLEMENTARY

NB – The IMPACT and AUDIO criteria are relevant to animated productions.

  • There is effective application of the animation principles.
  • Use of point of view, framing and camera movement to support the expression of emotions by characters.
  • In case of a motion graphic piece, and the action in the scenes, and the variety of shots adds interest to the animation.

Composition/Layout

To assist with judging, submission of your final storyboard is required in document form. Your storyboard will be used for reference but not judged.

Storyboard

  • Use of simple, clear sketches containing all the story elements, action and timing to be communicated in the final animation.
  • Presentation of every scene or event.
  • Inclusion of shots, camera movements and framing.

Character and Design

  • Evidence of consistent visual style.
  • Establishment of an effective colour palette with consistent colours throughout the animation.
  • Design of visually interesting characters with appeal and personality.
  • Development of models with a level of detail consistent with the story and setting.
Core Rules (Please Read!)

CORE RULES

  • An Entry in the WEDDING category cannot exceed the length of 30 minutes.
  • An Entry in the SHORT FILM category cannot exceed the length of 40 minutes.
  • All other category entries cannot exceed the length of 60 minutes.
  • Entries must be the work of the entrant.
  • All entries MUST NOT contain company logos or names associated with the company/producer/director.
  • If the video entered is in another language English subtitles must be included.
  • Each entry must be uploaded directly to Dropbox Request link. Each entry must be labelled appropriately.
  • A limit of FOUR entries per category (Wedding, Documentary Broadcast, Short Film and Commercial).
  • If your entry is longer than 2 mins, you will be required to provide a 2 min section of your video (in original format). This selection must be from the original work and not re-edited as a reel from your entry.
  • An entry form must be filled out with all entries.
  • All Videos produced over the duration of a workshop, tutorial, or similar where the primary focus of the event is for education are ineligible. This is irrespective of whether the video submitted was captured or created under the direct instruction of the educator/presenter or not. This rule only applies to attendees of workshops, tutorials and educational/training events. Instructors, students, general members where the primary focus is not educational are exempt.
  • All videos must conform to the category rules. Failure to do so may risk disqualification.
  • All video submissions entered must have been completed within the period 1 January 2019 and 7 February 2022.
  • No entries that have previously been entered into the AIPP Video Awards, will be accepted. Entries submitted to ReFrame 2020 can be accepted providing they have not previously been entered into an AVPA award.

Permissions

If music has been included in a video clip, entrants must ensure that the relevant licences are obtained. Confirmation of this must be supplied as part of the online entry process.

Licensing bodies may include:

NB: Similar conditions apply to intellectual property pertaining to weddings and drone footage

Drone Usage

If drone footage has been used in the production of your video all relevant licenses must be obtained. You will be asked to confirm you have these licenses during your online entry process.

Usage

Use of videos: By entering these awards you agree that the AIPP has the right to use your video or stills from your video for marketing, promotional and content purposes, in relation to the AIPP and Awards.

Social Media outbursts on the judges and the judging process: Any public or social media attacks on the integrity of the judges, their qualification to judge or the process under which they act will be taken into consideration by the competition organisers. Any situations, materials, discussions or postings that are deemed to be offensive or against the nature of the awards will result in a disqualification of the entrant.

Transparency and fairness in social discussions: If an entrant or entrants call the judging or feedback of the judges into question in a public or social media forum without displaying the related video to offer context to the discussion, the awards organisers reserve the right to post the related video(s) in question so as to give a proper basis of discussion.

Brief

To assist the judges each producer should detail the objective of the film.

Except for same-day edits, this section is NOT required for the WEDDING category.

Self-commissioned Documentary entries must outline all funding sources in the brief.

The BRIEF may include but is not limited to the following:

  • Who is the target audience?
  • What was the objective of the film?
  • What was the budget of the film?
  • Were there any special considerations that should be taken into account?
  • Explanation of film treatments, colour grading, lighting, special effects etc

Survey Questions

To ensure your entry process is smooth, prepare your responses prior to commencing the entry process

  • Who is the target audience? (this question does not relate to wedding entries)
  • What was the objective of the film? (this question does not relate to wedding entries)
  • What was the budget of the film?
  • For weddings, was it a one person or multi-person shoot?
  • Document reasons for film treatments, colour grading, lighting, special effects etc applied.
  • Were there any special considerations that should be taken into account that related to the brief?
  • Does this production have any stock footage? If so which part?      
  • Do you wish to acknowledge a co-producer for this entry? If so, please specify?
  • Drone footage used within the production was obtained following all relevant license and permits pertinent to the filmed location, and circumstances.
  • Have you obtained all relevant and required music licenses and can you produce these licences upon request?
  • What is the title of your video?
  • Should you be an award winner, please provide a Vimeo or YouTube that we can link to.

It is the entrant’s express responsibility to obtain any and all permissions including model releases to have the videos judged and possibly displayed and published. It is the entrant's responsibility if they do not own the copyright in the videos being entered to ensure that they have the copyright owners permission to enter these videos and that the copyright owner is aware that these videos will be used as entries in this competition and will be displayed and published.

Judging / Scoring / Determining Winners

HOW ARE THE WINNERS CHOSEN?

Category Winners:

The winners of each category will be determined by the highest scoring video. If two or more videos receive the same final score, those entries will be reviewed and judged by a panel to determine the winner.

AVPA Winner:

In order to be eligible to win Australian Video Producer of the Year, you must be a category winner.

The HIGHEST SCORE in all the categories is deemed the WINNER.

If two or more entries receive the same final score, those entries will be reviewed, and the winner determined by a panel of expert judges.

The judges’ decision is final. No correspondence will be entered into.

The entrant must be a permanent resident or citizen of Australia who must have resided here for a minimum of three months within the last 24 months of the closing date.

Overseas and Student video producers are not eligible for overall category awards but can earn Bronze, Silver and Gold awards.

AVPA CUP

This award is judged by a selected group of sponsor judges who will be allocated all entries from all categories who achieved a score of 90 and above. A team of three sponsor appointed judges will have the challenging task of reviewing their portfolio of shortlisted entrants and making a judgment on which entry has impacted on them the most.

JUDGING SYSTEM

Each video is assessed by a panel of three judges prior to the final day of judging.

On the final day of judging each two-minute film will be broadcast to a panel of three judges and the audience.

Each judge scores the video out of 100 and the panel’s average is the final score.

A panel chair will administer the activities of the judges.

One or more identical judging set-ups may operate in separate rooms, simultaneously judging a category.

THERE ARE NO REVIEWS

FINAL SCORES MAY RESULT IN THE FOLLOWING AWARDS:

95–100 Gold with Distinction 
90–94 Gold

85–89 Silver with Distinction
80–84 Silver

75–79 Bronze                             

70–74 High Professional Standard
60–69 Professional Standard

50-59 Below Professional Standard

Digital Stamps are issued for award entries that score 75 or above and will be emailed after the awards.

Full List of Available Awards

AVPA AWARDS 2021

  • The 2021 AIPP Australian Professional Video Producer of the Year
  • The 2021 AIPP Australian Professional Wedding Video Producer of the Year
  • The 2021 AIPP Australian Professional Commercial Video Producer of the Year
  • The 2021 AIPP Professional Short Film Video Producer of the Year
  • The 2021 AIPP Australian Professional Documentary Video Producer of the Year
  • The 2021 AIPP Australian Video Awards AVPA Cup
Major Awards: Professional Video Producer of the Year

THE 2021 AIPP AUSTRALIAN VIDEO PRODUCER OF THE YEAR

SPONSORED BY SONY

Competing against many of the best video producers in the world, to win the AIPP Australian Professional Video Producer of the Year is the achievement of a lifetime, a career milestone like no other. The only way you can earn this title is with an exceptional video that delights and excites a judging panel of your peers.

ELIGIBILITY

To be eligible for this award, the entrant must first win a category (wedding, short film, commercial or documentary).

All category winners will be eligible to win the overall Professional Video Producer of the Year Award.

The HIGHEST SCORE in all the categories is deemed the WINNER.

If any entry has received the same final score, these entries will be reviewed, and the winner determined by a panel of expert judges.

The entrant must be a permanent resident or citizen of Australia and must have resided here for a minimum of three months within the last 24 months of the closing date.

Overseas and Student video producers are not eligible for this award.

Major Awards: The AVPA Cup

THE 2021 AIPP AVPA CUP

NIKON AUSTRALIA Proud Sponsors of the AVPA Cup

This award is judged by a selected group of sponsor judges who will be allocated all entries from all categories who achieved a score of 90 and above. A team of three sponsor appointed judges will have the challenging task of reviewing the portfolio of shortlisted entrants and making a judgment on which entry has impacted on them the most.

The winner* receives a Z6 kit.

*Australia and New Zealand entrants only are eligible for this award.

Category Awards: Professional Wedding Video Producer of the Year

THE 2021 AIPP AUSTRALIAN WEDDING VIDEO PRODUCER OF THE YEAR

SPONSORED BY SONY

The wedding video category will be judged in four subcategories:

Pre-Wedding, Short Film (under 10 mins), Feature Film (10mins to 30mins), Same-day edit (under 10 mins).

CATEGORY RULES

Pre-Wedding – Events videoed prior to the wedding and that does not include footage of the actual wedding day. Eg. engagement shoot, love stories - Under 10 minutes in length.

Short Film – Single or multi-camera coverage of one wedding - Under 10 minutes in length.

Feature Film - Single or multi-camera coverage of one wedding - Under 30 minutes in length.

Same-day edit – Wedding footage predominantly recorded, edited and shown on the day of the wedding – Under 10 minutes in length.

Footage filmed prior to the wedding day can be included but will be required to be detailed in the BRIEF supplied to judges. Examples include cultural wedding celebrations that occur over multiple days, other pre-wedding activities etc.

Although each category is judged in four sections (to assist the judges in their assessment), there is only one Award.

The entrant must be a permanent resident or citizen of Australia and must have resided here for a minimum of three months within the last 24 months of the closing date.

Overseas and Student video producers are not eligible for this award.

Category Awards: Professional Short Film Producer of the Year

THE 2021 AIPP AUSTRALIAN SHORT FILM PRODUCER OF THE YEAR

SPONSORED BY PANASONIC

The Short Film category will be judged in two subcategories: 

Animated Short Film
Live-Action Short Film

CATEGORY RULES

A short film is defined as an original motion picture that has a running time of 40 minutes or less, including all credits.

This excludes from consideration such works as:

  • previews and advertising films
  • sequences from feature-length films, such as credit sequences
  • unaired episodes of established TV series
  • unsold TV series pilots

All entries must be submitted digitally.

Submissions in languages other than English must be subtitled in English.

SUBCATEGORIES 

Animated Short Film

An animated film is defined as a motion picture in which movement and characters’ performances are created using a frame-by-frame technique. Techniques of animating films include but are not limited to hand-drawn animation, computer animation, stop-motion, clay animation, pixilation, cutout animation, pinscreen, camera multiple pass imagery, kaleidoscopic effects created frame-by-frame, and drawing on the film frame itself. Motion capture and real-time puppetry are not by themselves animation techniques. Entries in this subcategory must have no less than 75 percent of the animation in the film’s running time.

Live-Action Short Film

A live-action film uses imagery created primarily through practical photographic techniques used to capture physical actors, props, sets, and locations. Documentary short subjects will not be accepted in the live-action category. If the picture is created in the cinematic style of a documentary, the filmmaker(s) must also submit information supporting how and why the picture is substantially a work of fiction rather than a documentary.

ORIGINALITY AND PERMISSIONS; INDEMNITY

Films must be the original work of the entrant. If a film is based upon another person’s life or upon a book or other underlying work, entrant(s) must secure any necessary rights to make such adaptations. However, it is not necessary to submit the adaptation rights agreements to the Awards Team. Neither the Awards Team nor its jurists investigate or attests to the authenticity of an entrant’s statement of authorship or rights secured. By entering the competition, you represent that you have secured all necessary rights.

Entrants are solely responsible for obtaining all necessary rights and permissions for third-party materials included in their films, including but not limited to music, trademarks, logos, copyrights, and other intellectual property rights. AIPP expressly disclaims all liability or responsibility for any violations of the foregoing.

Category Awards: Professional Commercial Video Producer of the Year

THE 2021 AIPP AUSTRALIAN COMMERCIAL VIDEO  PRODUCER OF THE YEAR

SPONSORED BY PPIB

The commercial video category will be judged in 9 subcategories;

TV distribution advertising - Under 10k
TV distribution advertising - Over 10k

TV distribution program (short film, promotional, documentary, sports, educational &/or training) - Under 10k
TV distribution program (short film, promotional, documentary, sports, educational &/or training) - Over 10k

-

Online distribution advertising – Under 10k
Online distribution advertising – Over 10k

Online distribution program (short film, promotional, documentary, sports, educational &/or training) – Under 10k
Online distribution program (short film, promotional, documentary, sports, educational &/or training) – Over 10k

-

Animation - fully animated

CATEGORY RULES

TV distribution – originally made for the purpose of TV broadcasting

Online distribution – Solely made for airing on the internet

All Commercial films entered must not exceed 60 minutes in length

Animation films - any entry in this sub-category must be fully animated

Although the Category is judged in four sections (to assist the judges in their assessment), there is only one Award.

Advertising VS Promotional

What is the difference?

If you are unsure whether your entry falls under ‘ADVERTISING’ or ‘PROMOTIONAL PROGRAM’, this may assist in your decision.

ADVERTISING refers to videos created for the primary purpose of paid advertising placement online or offline.

PROMOTIONAL PROGRAM are videos that are marketing and sales tools designed to introduce or educate audiences about a particular product, cause, or organization. It should hold the attention of viewers long enough to make the key points necessary to generate additional interest.

Category Awards: Professional Documentary Video Producer of the Year

THE 2021 AIPP AUSTRALIAN DOCUMENTARY VIDEO  PRODUCER OF THE YEAR

SPONSORED BY KAYELL

The Documentary Video category will be judged in four subcategories:

Documentary video or event – self-commissioned
Documentary video or event - under $10k
Documentary video or event – over $10k
Documentary video or event – over $50k

CATEGORY RULES

All Documentary videos entered must not exceed 60 minutes in length.

All videos entered into the Documentary category must be factual, about an event, place or person, with little or no fiction.

Self-commissioned

  • For your entry to be eligible for this sub-category you will be required to declare any funding sources, donors or beneficiaries.

Although the Category is judged in four sections (to assist the judges in their assessment), there is only one Award.

The entrant must be a permanent resident or citizen of Australia who must have resided here for a minimum of three months within the last 24 months of the closing date.

Overseas and Student video producers are not eligible for this award.

Connect with us

Need help with your entries?

The rules provide entry information, categories and more. If you still need assistance email awards@aipp.com.au.

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